Bianco, How to double your collection




Does it really work for Bianco customers? This is quite funny, but this does not show with their face expression right, it is somehow mocking and not cool I think. The ads themselves, well they’re OK. These are not great, it’s just a bit of a stretch. But you would hope the shoes are really that good.
The other thing is I do love the photographs here but the over processing and smoothing is far too strong, almost wedding look without the blocked up shadows. It’s good, but could be better.
- Advertising Agency: & Co., Denmark
- Creative Director: Thomas Hoffmann
- Art Directors: Thomas Hoffmann, Martin Storgaard, Jesper Schmidt
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