Great desaturated pinky colour look here and really good retouching. Nothing new but a solid outdoor print. It’s clean, snappy and quite pleasant for real world. Like the models and the styling is just right for bread and butter advertising. Interesting thing is they made the effort to fluff and blur the hair and tie but shoelaces weren’t in the budget?

• Advertising Agency: Demner, Merlicek & Bergmann
• Creative Director: Bernhard Grafl
• Art Director: Bernhard Grafl
• Copywriter: Alistair Thomopson
• Grafic Design: Marion Schlipfinger
• Photographer: Staudinger + Franke

(2 votes, average: 4 out of 5)

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