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Doom Insecticide, Doom, it’s what insects fear most.

Doom Insecticide: House of Horrors

Doom Insecticide: Pranksters

Doom Insecticide: Trick or Treat

Great pencil illustrating and fantastic humour there, very rich images. But the premise it a little unclear at first glance, at least for advertising to cater to the masses, or at least relative masses. The thing is if you take a moment to actually see the ads they really imprint. Maybe it’s the content or perhaps it’s the uncommon presentation for this media, we are more use to Illustrator & Photoshop look now.

Advertising Agency: TBWA\Hunt\Lascaris, Johannesburg, South Africa
Creative Director: Paul Warner
Art Director: Adam Weber
Account Executive: Avril van der Merwe
Copywriter: Hennie Stander
Photographer: Clive Stewart
Illustrator: Adam Weber

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Prockey Pen, Looks like a fun shoot.

Prockey Pen: Bikini Black

Prockey Pen: Bikini Stripe

Prockey Pen: Bikini Polka dot

That was actually a little unexpected and pleasantly surprising. It’s pretty hard to see the product name in these, it seems quite a few ads coming from South East Asia really minimise the client somehow. Coming from Bangkok, Thailand apparently Asian target market will completely identify with this campaign. Right? Quite light and happy, warm shots, quite simple. Perhaps I think these are a bit too simple, there is no richness to the image but that is not such an issue here.

Advertising Agency: Ogilvy, Bangkok, Thailand
Executive Creative Directors: Wisit Lumsiricharoenchoke
Art Director: Gumpon Laksanajinda
Copywriters: Kulvadee Doksroy, Khanitta Wichitsakonkit

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John Lewis, when using elements form other ads it’s ripping, copying art is inspiration?

Great art turned great commercial photography. Do you remember the work by Tim Noble and Sue Webster? It is a really lovely translation. Great still life styling fantastic shadow and light work here. Arts have always influenced ads. Advertising world always chases the arts, I like these.

Agency: Lowe London, UK
Photographer: Nadav Kander
Executive Creative Director: Ed Morris
Art Director: Johnny Leathers
Copywriter: George Prest

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Tampax, French 3D take on Italian 2D concept.

Tampax: Sharks

I do love the photographer (Vincent Dixon) he did so much other great work. All his work is very heavily produced and quite expensive it seems. It is quite effective. Quite an emotional image, here is another one done by BB&LC Milano (Italia) agency for NatraCare Tampons (2003)

NatraCare Tampons - 2003

It is less involving but the concept is obviously there. It’s even the same product market. It’s almost like inbreeding. Maybe it was like “we have a Tampon ad to do for the client”. Just google tampon ads and we will just throw more money in to production than that one.

Advertising Agency: Leo Burnett, France
Art Director: Carole Chaladus
Photographer: Vincent Dixon

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The Times of India – Ludhiana, vignetting is not that cool.

The Times of India - Ludhiana: Inderjit Singh

The Times of India - Ludhiana: Rohit-Bawa

The Times of India - Ludhiana: Daljit Singh

Somehow they tried to look warm, dark and expensive, but to me the style looks like wedding photos by weekend warrior with camera. The vignetting and blocked up shadows is just so wedding style, really unpleasant retouching for this type of work I think. I do like the casting and wardrobe styling here, it’s not monumental but just right. I guess this is what saves the whole thing.

I can’t help but feel I am missing the meaning perhaps here. Who are these individuals?

Advertising Agency: Rediffusion DYR, New Delhi, India
Creative Directors: Daniel Upputuru, Abhinav Pratiman
Art Director: Krishnapriya Dutta Gupta
Copywriter: Abhinav Pratiman
Photographer: Ajit Singh Padam

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