Great pencil illustrating and fantastic humour there, very rich images. But the premise it a little unclear at first glance, at least for advertising to cater to the masses, or at least relative masses. The thing is if you take a moment to actually see the ads they really imprint. Maybe it’s the content or perhaps it’s the uncommon presentation for this media, we are more use to Illustrator & Photoshop look now.

• Advertising Agency: TBWA\Hunt\Lascaris, Johannesburg, South Africa
• Creative Director: Paul Warner
• Art Director: Adam Weber
• Account Executive: Avril van der Merwe
• Copywriter: Hennie Stander
• Photographer: Clive Stewart
• Illustrator: Adam Weber

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