“Lets odours out.”
So they take some shoes invert them inside out and dirty them up a bit. Than strategically toss them somewhere and light them. Actually I really like the lighting. Sharp, a little hard and quite real. Not too bad for a still life ad shots.
By the way does being inverted means smelling bad? Do you thing average person will spot the shoes have been inverted? Can the ad be a little too subtle or am I just blind?
- Advertising Agency: Grey Bangkok, Thailand
- Art Direction / Copy: Grey Bangkok
- Illustration / Photography: Chub Cheevit Studio