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LEGO for Adults
So it came to this, selling LEGO with sex? Well I am glad; LEGO artistry is serious stuff it seems. Serious but not cool, just check out the bed in the ad, note it’s a singe bed were the campaign is for adults, do I need to say more?
I love the detail of the shoot locations. they are really richly styled with little things like shoes, clothes and little boats. It’s really lovely to see this in minimal sets; these kinds of things really raise the production quality of the ad campaign like this.
Also, I say these high heels look totally hot even when pixelated in to LEGO.
Jean-Yves Lemoigne for Amusement magazine
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You LIKE these? Seriously? I was so sure you are going to make fun of them.
I mean, this is hardly creative, other than the use of Lego (and it doesn’t even really look like Lego structures, just like pixelated pictures; they totally could have done better). It’s the most basic step ever: Product Meant for Adults -> Adults Like Sex -> Nakid Ladizz OH YEAH.
Honestly, I would hope selling things with sex would be below them. Please tell me there are other ads in this serious, with other Things Adults Like… I dunno, cars, booze, whatever, but more things than just the pixelated promiscuous ladies.
Or at the very least, please tell me that there are ads in this series that feature promiscuous guys, just to keep it from being the trite-est advertising technique ever.
Comment by A woman — 13 January, 2009 @ 4:22 am
You are right, but adult Lego buyers (that are not bought as presents for kids) probably consume allot of porn, so sex, sex, sex, sex it is. You are still totally right I think.
Oh yea and I never make fun of things… Only if I have a bad day… or a good one… or…
Comment by Serge — 14 January, 2009 @ 1:18 am
I don’t think these are lego ads.
Comment by tom — 14 January, 2009 @ 10:07 am
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Pingback by Essknete: Calendar - StillAd — 13 February, 2009 @ 4:04 pm
PHOTOSHOPPED. LEGO didnt make this shit. Come on those ladys are CLEARLY just pixilated.
Comment by Kadyz — 4 March, 2009 @ 11:50 pm
good
Comment by sahsa — 29 June, 2009 @ 2:03 pm
These are definitely not built with legos. They are real pictures of women that are photoshopped as stated in the above comments.
Comment by billy manilli — 2 December, 2010 @ 8:27 am
Ok, first of it’s a joke! Get it, “adult legos” What’s the first thing that comes to mind. There’s this adult lego movement that people have gotten swept up in, I think it’s fun but what’s the first thing that comes to mind when you hear the word “adult legos”…”Adult Movies” maybe. I think that they are meant to be light hearted and kind of fun. For those of you who were offended… oh never mind you’re not worth it. For those of you who thought they were real legos, they’re not, it’s a pixielated image and the artist did a pretty good job of making them look like legos. Second, these are not real Lego ads, take the time to go to the web sight and you’d figure that out. Second, the guy who said, “they don’t even make flesh colored legos.” well, I wish you could here the voice I do for “the typical star trek nerd”. It’s really funny. OH, and if they were made of real legos and I didn’t have flesh colored legos… um paint. Just putting it out there. Because the images are digital manipulations, I could take a picture of you and give you green hair no big deal. I wish people would do research before they blog or whatever they are calling this thing which I’ve gotten sucked into at this moment.
Comment by George — 19 February, 2011 @ 9:30 am