Marithé + François Girbaud, There’s no half-singing in the shower, you’re either a rock star or an opera diva.
I really have no idea what is going on here, but I don’t really care. I love the visuals anyway, a little strange but not boring. Allot more fun that another boring condom ad. They look a bit editorial too. Actually it looks to me like Annie Leibovitz for Vanity Fair cover but on acid.
Cool locations and styling, fun looking characters/models and general “I do not give a shit if you don’t get it” attitude. Like I said good… whatever, interesting …yea. I do think if Annie did this, she would light it a little smoother, perhaps more interesting. Well actually probably her team would.
Marithé François Girbaud is a French based clothing company founded in 1938 by husband and wife, François and Marithé Girbaud.
- Advertising Agency: La Chose, France
- Creative Director: Pascal Gregoire
- Art Director: Fanny Corcia, Volker Gehr
- Copywriter: Basile Theet, Arthur Castillon
- Photographer: Rip Hopkins














