“Anytime. Anywhere”

Simple Idea, simple execution and it looks just right. Well as much as tanning at night can be, so really good art here. It’s also just a little bit dark and sexy and a touch glam but reserved. Good insight for the ad.

I think Milos picked Tejal Patni to shoot this just because of his dark but lush and sexy portfolio work. Interesting that self tan ad done this way by a Dubai Agency.

• Advertising Agency: TBWA\Raad, Dubai, UAE
• Creative Director: Milos Ilic
• Art Directors: Malek Atassi, Hesham Ezzat
• Copywriter: Hesham Ezzat
• Photographer: Tejal Patni

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