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Renault Kangoo: Spot the difference

Comments (1)

21 September, 2008

by Serge

“Congratulations, you have twins! New Renault Kangoo; the hero of both commerce and household”

TeThat’s a pretty lame copy, it is as elegant as the cars in these ads. Boring ads for boring cars, at least it is quite consistent.

It is a beautifully photographed in parts and then put together ad. Quite well retouched. NO I am just kidding, unless they wanted to make the ads feel fake. The shadows and and the cars all look pasted in to the layout. It all looks a bit forced, a lot of info and that upside down copy here. Sure its interactive but it’s still a bit bluh.

  • Advertising Agency: Publicis Yorum, Istanbul, Turkey
  • Creative Director: Cevdet Kızılay
  • Art Director: Funda Çolpan
  • Copywriter: Aslı Eti
  • Photographer: Locomotiv
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  1. Does this mean that if I buy a Renault everyone will have the same car as me? Boring ad!

    Comment by natartemom — 12 November, 2008 @ 3:46 am

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