“Congratulations, you have twins! New Renault Kangoo; the hero of both commerce and household”

TeThat’s a pretty lame copy, it is as elegant as the cars in these ads. Boring ads for boring cars, at least it is quite consistent.

It is a beautifully photographed in parts and then put together ad. Quite well retouched. NO I am just kidding, unless they wanted to make the ads feel fake. The shadows and and the cars all look pasted in to the layout. It all looks a bit forced, a lot of info and that upside down copy here. Sure its interactive but it’s still a bit bluh.

• Advertising Agency: Publicis Yorum, Istanbul, Turkey
• Creative Director: Cevdet Kızılay
• Art Director: Funda Çolpan
• Copywriter: Aslı Eti
• Photographer: Locomotiv

Related posts:

1. Travel Planet 24, A difference of taste in jokes is a great strain on the affections. -T.S. Eliot “You travel with your mind everyday. Wouldn’t it be nice if your...
2. Renault Logan, The name of all the continents end with the same letter that they start with A baby never comes alone. Renault Logan. Ready for everything that’s coming....
3. Honda Motor, What the hell? Copy reads: Super-Save Fuel. 126 km/litter. The warm tone is quite nice...

Rate this Ad  Loading ...

Free Subscription

eMail Subscription

Tweet This