“Never underestimate the power of Semorin”

Semorin: easy off, clothes stains remover. That’s if you went cool what is it all about. Have to admit even though the backgrounds are quite boring the strong colours are effective.

Nice over the top liquid splashing, I assume put together in post. I do like a silly campaign shots sometimes, quite dirty too. I sometimes like dirty images but … keep your mind out of my gutter!

Simple and straight to the point. Great colors.

• Advertising Agency: Fischer América
• Art director: Ricardo Big Passos
• Creative director: Flávio Casarotti
• Editor: Gustavo Diehl
• Photograph: Marcel Valvassori
• Image editor: Litokromia Produção
• Graphics: Edson Santos

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