Don’t Vote, things are fine just the way they are.

To encourage people to vote, Portland, Oregon advertising agency Borders Perrin Norrander created a Print and TV ad campaign with implied call to action. The deal was to flash some of the problems America faces into simple, potent message.

Finally you are given a reason why you should vote and not just because we are lemmings. US citizens need more tolerance of different religions and faiths, and less of religious extremists who are out of their minds. People, who blindly believe anything, hate what is different and don’t question anything or anyone. And that for everyone in this world.

There are some executions here that are weaker than others but overall good. The art direction is not, it is simple and graphic. My gripe is with “reverse psychology” method. I think all past this and on to new and better things like reverse-reverse-reverse-psychology?

These would make fantastic shirts; but don’t go ripping them off on coffee press, this work is copyrighted and will land you in Guantánamo Bay. Well perhaps not but it goes well with the ad message above.

By the way do you remember: Vote or Die!

• Campaign Home: http://www.thingsarefine.org
• Advertising Agency: Borders Perrin Norrander, Portland, USA

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