u4ria.com.sg: Sex alleviates tension. Love causes it
This is made in Singapore I assume for the same market. I wonder if this will run public there. Still its not very original, well nothing really, truly is but this is quite up there. I think also Ron Jeremy and Georges Brassens did this also. Funny, but not very difficult.
Quite funny, reminds me of Robin Williams stand-up -> youtube
It’s a little Terry Richardson here something similar from Terryworld:
- Advertising Agency: Y&R, Singapore
- Creative Director: Rowan Chanen
- Art Director / Copywriter: Scott McClelland
- Production Manager: Kim Lim
- Account Executive: Rohini Runganadhan
- Photographer: Chris von Menge
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Yes… indeed I wonder if it will ever be blown up to a huge banner in Singapore…
Cool idea….
Comment by Serge — 14 July, 2008 @ 6:31 pm
TOTAL LACK OF CREATIVE TALENT!!! Taking a real challenge in advertising is to meet all the creative components without shock value. Apart from alienating your grandparents , your own parent and you children’s generation only the very un sophisticated people 18-35 remain. Most of them are too busy smoking on crack pipes to even care about this kind of advertising. Does not hit the mark. Totally overambitious and overstated. Advertising is about results. Who is the client? What did this adv campaign acheive?? again?? Dah!!
Comment by Anonymous — 24 September, 2008 @ 6:50 pm
Good point there, accept the crack pipe part. I am not sure there is much in a way of product benefit here. Or perhaps there is in some strange way…
Comment by Serge — 25 September, 2008 @ 4:07 am
Well I thought it was hilarious! I fall into that 18-35 range (barely but I’m there) and I know that even my Mother would find some humor in it. I’m still not 100% clear on what U4Ria.com.sg does – grooming, pleasuring, both?? but it got my attention.
Comment by emnatarte — 11 November, 2008 @ 5:48 am