WWF India: I like rice. Rice is great if you’re hungry and want 2000 of something.
Polluted river water kills as many people as a nuclear explosion.
Nice looking simple ad, so simple that Everest Brand Solutions did not even had to come up with original idea. Well perhaps flipping the image upside down. Or perhaps it was such a simple concept it was handed off to a junior who screwed up. The executives just said they meant that to happen all along. Or perhaps this is a little too harsh.
- Advertising Agency: Everest Brand Solutions, Gurgaon, India
- National Creative Director: N Padmakumar
- Creative Directors: Satish Kirodian, Sumant Bhattacharya
- Art Directors: Satish Kirodian, Hasnain Waris
- Visualizer: Mitesh Sajwan
- Copywriter: Sumant Bhattacharya
- Illustrators: Avinash Mahadik, Surender
- Published: November 2008
Related posts:
- Videocon Washing Machines, deceptively simple yet great Laundry comes from a sewage pipe and ends up as clean and...
- The Times of India – Ludhiana, vignetting is not that cool. Somehow they tried to look warm, dark and expensive, but to me...
- World Heart Federation, Justice makes me hungry. “Open your eyes to saturated fat.” Nothing like a guilt trip to...
- Travel Planet 24, A difference of taste in jokes is a great strain on the affections. -T.S. Eliot “You travel with your mind everyday. Wouldn’t it be nice if your...





eMail Subscription



Nice and simple. Cool idea too…
Comment by Serge — 20 January, 2009 @ 6:56 pm